Brand development for Ananda Spa.

Set amongst beautiful, manicured gardens in Nottinghamshire, Ananda Spa & Beauty Therapy is an oasis of calm and tranquility.

Brand development.

Ahead of opening the day spa to the public, the team at Ananda Spa & Beauty Therapy approached us to develop a brand which would resonate with prospective clients.

Our Design Team opted to encapsulate the essence of the word ‘Ananda’ – bliss and joy – using a colour palette inspired by the earthy tones of the spa’s cottage garden.

The pictorial logo we created was a tapestry of Hindu themes, incorporating a petal from the lotus flower, the radiant flame within a Diwali lamp and the Ananda mountain.

Brand guidelines. 

We developed a comprehensive brand guidelines document which balanced being up-market yet inclusive. This included responsive logo versions, thoughtful colour schemes, carefully selected fonts, social media templates, and examples of branded spa items.

The happy client.

With a brand that truly encapsulates the spirit of Ananda, a look and feel which reflects the serene beauty of the spa’s surroundings, and a comprehensive guide to maintaining brand consistency, we provided the team at Ananda Spa & Beauty Therapy with everything they needed to launch their new venture.

If you’re thinking of opening a new business, get in touch to talk about our design packages: hello@summitcreative.co.uk.