Brand portal for LWC.

LWC is the UK’s largest independent drinks wholesaler, with over 8000 product lines ranging from wine and beer, to spirits and soft drinks.

Brand activation.

We work with LWC’s Brand Activation Managers nationwide to support them in delivering compelling retailer propositions, irresistible giveaways and impactful events.

To streamline the ordering and management of promotional merchandise, our Digital Team developed a bespoke brand portal tailored to LWC’s needs. The portal enables Brand Activation Managers to effortlessly order a wide range of pre-approved items, including branded parasols for pub chains, festival kits for Freshers’ Week events and stand graphics for trade shows. A pre-agreed pricing matrix ensures every order offers best value and aligns with budgetary constraints.

The happy client.

By using the portal, the teams at LWC benefit a simplified ordering process, consistently high-quality merchandise and transparent pricing.

If you’re looking for a trusted partner to drive efficiencies and support your brand activation strategy, get in touch today: hello@summitcreative.co.uk.