Direct marketing for Enterprising Ashfield.

Enterprising Ashfield is a scheme delivered by Nottingham Trent University in partnership with Ashfield District Council to support businesses, entrepreneurs and local people.

Summit Creative has enjoyed a longstanding relationship with Nottingham Trent University and we were happy to be invited to partner with the marketing manager responsible for the Enterprising Ashfield scheme.

Design and print. 

We supported Enterprising Ashfield by designing, printing, and distributing a booklet which promotes Nottingham Trent University’s range of fully-funded professional development courses, offering practical and relevant training for individuals and businesses in the local community.

Our Design Team was tasked with creating a sub-brand for the Enterprising Ashfield booklet, while adhering to Nottingham Trent University’s brand guidelines. The goal was to produce a design that was visually distinctive yet consistent with the university’s branding.

To achieve this, we based the design on the University’s secondary brand colour, yellow, with accents of their primary colour, pink, and retained the standard fonts. The finished booklet struck a perfect balance, standing out in its own right while aligning with the university’s well-established branding.

Direct marketing. 

Using data supplied by Enterprising Ashfield, our Account Management Team coordinated a targeted, postcode-led door drop campaign to distribute the booklet throughout the local community. We ensured the booklet reached the right households, encouraging community engagement and take-up of the many opportunities available to local people through the scheme. 

The happy client.

“Great agency to work with and really happy with the end result. Would highly recommend to anyone looking for a great professional creative team.”

Lindsay Allan – Marketing Manager 

If you’ve got a direct print marketing campaign coming up, let us take away the stress of design, print and distribution to your target audience: hello@summitcreative.co.uk.