Brand and website for We Are Fulfilment.
We Are Fulfilment is based in Nottinghamshire and specialises in ecommerce-led warehousing and stress-free fulfilment services.
The brand.
As a startup company, We Are Fulfilment needed a strong visual identity and comprehensive brand guidelines to support their marketing efforts and ensure consistency across all platforms.
Our Design Team began by developing a logo concept that encapsulated the essence of We Are Fulfilment’s brand. The goal was to create a distinctive and memorable logo that would stand out in the marketplace and resonate with their target audience.
We then developed a detailed brand guidelines document, providing creative guidance across usage of the logo, colours, typography, imagery and tone of voice.
Website design.
With the branding piece completed, We Are Fulfilment tasked us with designing and building a new, high-converting website to showcase their services and attract inbound leads. Our Design Team developed a clean and uncluttered layout, giving the website a polished look and feel which aligned seamlessly with We Are Fulfilment’s new brand identity.
The homepage was designed to emphasise essential service details and benefits, ensuring visitors would immediately understand how We Are Fulfilment’s approach could positively impact their organisations.
Website build.
Taking a lead from the design work, our Digital Team went on to build a fully responsive and user-friendly interface which was simple to navigate.
Case studies were used throughout the site to build trust and credibility. Price matrices alongside a lead capture form streamlined the conversion process. And best practices for search engine optimisation were integrated within the site to improve the website’s visibility in search results.
The new website simultaneously enhanced the online presence of We Are Fulfilment and laid a solid foundation for ongoing business growth. Within the first few weeks of the website launch, We Are Fulfilment received 12 qualified leads, surpassing expectations straight away.
The happy client.
Our client at We Are Fulfilment loved the finished result, saying that we had provided the new company with a solid foundation on which he could build future growth and success.
If your startup needs an eye-catching brand identity and an impactful web presence, get in touch: hello@summitcreative.co.uk.