POS for The Range.

With over 210 stores across the United Kingdom and Ireland, The Range is a leading multi-channel retailer specialising in products for the home, garden and leisure categories. Managing the distribution and display of point-of-sale (POS) materials across the network of stores posed a challenge for The Range’s marketing team.

POS management.

We worked with the marketing team at The Range to develop a streamlined and efficient process for their store managers to print, receive and display POS materials. The existing method was cumbersome and often resulted in delays, confusion over deliveries and misplaced items. These inefficiencies made it challenging for store managers to implement in-store campaigns effectively.

POS packs.

To simplify the entire process from ordering through to production, delivery and in-store display, we developed tailored POS packs to accompany allocations.

We ensured all printed POS material was shipped in clearly labelled boxes, making it easy for store managers to identify and organise incoming campaign materials. Items were accompanied by a dedicated POS pack which included clear, step-by-step guidelines on which materials to use and how to display them effectively in store for maximum impact.

The happy client. 

By partnering with us, store managers had full visibility and easy access to relevant POS materials, whilst the marketing team was confident everything would be delivered and displayed as intended.

If you’re looking for a new point of sale partner to streamline your POS, get in touch: hello@summitcreative.co.uk.